Pipeline Success was founded by experienced executives with backgrounds in Internet company management, sales, and marketing. With a combined 30 years of experience, this team has led numerous successful efforts in these areas.

With decades of combined Internet experience, we have built relationships with some of the best Internet marketing organizations. These relationships are leveraged to ensure high quality, low cost, high volume lead and sales production.

At our core, we care about your business. We want to see your business grow and bring the right assets to the relationship to make your business realize that growth. We care about customer service, and we will do everything in our power to make sure that you're meeting your marketing goals.

Your success is our business...

We eliminate the risk in working with us. Our "pay for performance" business model is focused on investing in our clients. Our model puts us at risk with you. When you receive measurable value, we get paid. We understand that the lifetime value of a customer is more than making a quick profit upfront; it’s all about customer satisfaction and repeat sales.

Our customers are a very select group of companies, in a variety of industries, who all share the following. Our clients:

  • Understand their cost to acquire a new customer.
  • Recognize that it is more expense to gain a new customer than to keep a satisfied one.
  • Strong sales and customer satisfaction are the keys to supporting the value proposition of their products and services
  • Are constantly looking for new ways to provide value and receive value, via
  • Increasing the average sales price of each transaction
  • Shortening the time between purchases
  • Looking for new products and services to enhance the customer relationship

It is more profitable to look at the lifetime value of a customer than to maximize their profits on the first sale.

We invite you to inquire with us on how we can enhance your profits by working together to bring you new customers and sales.

 
 
Steve Vandegrift, CEO

Mr. Vandegrift is a founder and CEO of Pipeline Success and has a long career as an entrepreneur and investor.

Most recently, Steve Vandegrift was Managing Director of Techxas Ventures, which provides venture capital to early-stage technology companies.

During his twenty-five year operating career, Mr. Vandegrift led several technology companies through various stages of development, including startup to significant revenue growth and profitability, and liquidity events. He has been an early pioneer in both the Internet and wireless technology industries. Mr. Vandegrift helped start Activerse, Inc. and was its President and CEO.  The company developed the first Internet email and web browser programs that allowed mobile devices to connect to the Internet. Mr. Vandegrift then led the company through a strategic transition into the newly emerging Internet real-time communications market, which included the acquisition of another company, Intraverse, Inc. Activerse, was acquired by CMGI in 1999. Prior to Activerse, Mr. Vandegrift was co-founder, investor and Chairman of Wireless Verticals, which developed and commercialized wireless application software products for specific vertical markets.

Previously, Mr. Vandegrift founded the Grindstone Group, a consultancy specializing in early-stage technology company development. Mr. Vandegrift previously held senior management positions in several start-up and turn-around companies in the collaborative software, expert systems, and data analysis industries. The first 10 years of his career were with Chase Manhattan Bank where he held advancing management and information technology positions at two divisions.

Mr. Vandegrift has been active in civic and non-profit organizations, including currently as a Chairman of the Board of Directors of the Federal Reserve Bank of Dallas, San Antonio branch, member of the University of Texas College of Natural Sciences Advisory Board, and Chairman Emeritus of the Austin Software Council.
 
John Engler, President

John Engler is the President of Pipeline Success and a longtime internet marketing veteran. Engler is also a founder of the Austin Interactive Marketing Association and regularly mentors other entrepreneurs in Austin. Prior to Pipeline Success, he was a Vice President at Datran Media and the General Manager of UnsubCentral where he grew UnsubCentral 15x in revenue in 3 years while turning UnsubCentral into the market leader in CAN-SPAM compliance solutions.

 He is a recognized expert in email marketing compliance and regularly consults clients about their compliance practices. Engler speaks regularly at national trade shows and conferences and on best practices in email marketing, and legal issues around CAN-SPAM compliance.  Prior to UnsubCentral, Engler held senior roles at 24/7 Real Media, Cox Newspapers, and Bestfares.com.  Right after college, Engler served on Active Duty in the the U.S. Army as an Armor Officer stationed at Fort Lewis, Washington, and spent 8 years in the Army National Guard in Texas. He graduated with Texas A&M University with a B.S. degree is Agricultural Development, so yes, you can ask him which way to plant your crops, and how many stomachs a cow has… but he’s much more knowledgeable when talking about email.

 
David Armstrong, CFO

Mr. Armstrong is a founder and CFO of Pipeline Success and is an entrepreneur and former private equity manager with over 20 years experience in building and managing companies in multiple industries. He has held multiple executive positions within operating companies including CEO/President, Chief Financial Officer, and an active Director or Chairman of the Board.

He most recently was a Partner with IDM Partners, an Austin based private equity investment group whereby his experiences include; portfolio management, investment due diligence, structuring and operational oversight, fundraiser, and founder / CEO of Flatrock Capital Corp., a private equity holding company.

His private equity and financing experience has included performing due diligence and structuring investments, as well as divestitures, in many companies and industries includes; a franchise in Blockbuster Video, a national woodworking store fixture manufacturer, a human and veterinary BioPharma reagents manufacturer, an entertainment venue, a video editing and production studio, restaurants, software gaming development,  electronic component assembly and production, food processing, cold storage, residential and commercial cabling services, a GPS asset Tracking Company, and commercial and residential real estate.

He holds a degree in Finance from the University of Texas, Business School.

 
 
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